Athletic Signage Built for the Biggest Stage.
Athletic events are built around big moments, and your athletic signage needs to make sure those moments are seen.
The venues are big, the crowds are moving constantly, and the signage needs to be understood in seconds. Get the positioning, materials or messaging wrong and your brand can disappear into the background. Get it right, and every surface becomes an opportunity to create a #MonsterImpact.
From the Olympics to the Commonwealth Games, Hollywood Monster creates signage that performs at the biggest athletic events. Through a bespoke process that goes from design and print through to installation, we combine the right materials, production technology and expertise to make sure your athletic signs are seen, understood and remembered.
From the Track to the Stands, Make an Impact.
Athletic events need signage that guides, informs and excites, all while matching the energy of environments that capture attention from thousands of spectators.
That means that your signage needs to be clear, legible and effective from a distance – whether it is directing spectators around a venue, identifying key areas, or putting your brand in front of the crowd. Our range of large-format print solutions gives you the scale needed to make people pay attention without compromising your message.
From major athletics championships and international sporting events to local venues, we know what it takes to create signage that performs under pressure. We work with you to create bespoke signage, from design and print through to installation, at any scale and for any environment.
Great athletic signage does not start and finish on the field. Every successful sporting event relies on the spaces around it, from entrances and concourses to training areas and spectator facilities. The right event or gym signage can build anticipation before athletes even step onto the field, while clear, consistent wayfinding helps audiences navigate the venue with ease.
Athletic signage also has to perform in demanding environments, from heat and humidity to constant footfall, traffic, sunlight and rain. That’s why material choice matters – Hollywood Monster offer a broad range of signage materials and solutions, from urable aluminium and rigid substrates that can withstand demanding conditions, to PVC-free alternatives such as UFabrik and Kavalan textiles that provide more sustainable options without compromising on print quality.
Our EFI VUTEk and swissQprint Kudu presses handle output up to five metres wide, with colour accuracy that keeps your branding consistent, whatever the scale.
LED options keep your event visible in low-light environments, across large sites and around athletic fields, while totem signs, illuminated displays and large-format graphics can can dominate skylines from beyond the track.
Built to Perform, Whatever the Conditions.
You tell us what your athletic signage needs to achieve, we’ll create something with #MonsterImpact.
Built for the Field. Designed for the Crowd.
Whether you need clear wayfinding across a busy venue, bold graphics around an athletics track or high-impact signage for an international championship, we bring the production capability and installation expertise to deliver it.
Wayfinding & Directional
Ensure the crowds know where they are going with clear, visible, large-format wayfinding and directional signage that’s impossible to miss.
Totem Signage
Tall, high-impact directional signs that give spectators clear information from a distance.
Zonal Directionals
Help audiences quickly understand where they are and where they need to go, with clear graphics that divide large venues into easy-to-navigate zones.
Overhead Directional Placards
Make directions visible above busy crowds and concourses, giving spectators an easy-to-follow route without adding to ground-level clutter.
Wall Graphics
Turn unused surfaces into useful navigational and branded touchpoints, helping visitors move through your venue.
Vinyl Wraps
Wrap columns, walls, entrances and other surfaces with durable printed graphics that make navigation more visible and create a cohesive event environment.
Who We Work With
Where Athletic Signs Make the Biggest Difference.
Athletics events aren’t just on the track; they take over venues, buildings, entrances and entire city environments. Your signage needs to work across every one of those spaces, creating a consistent experience while helping spectators, staff and event teams find their way around.
From temporary building wraps to customisable digital displays, we create athletic signs that work wherever your event needs them.
Event Management Signage
Clear, practical signage for staff, athletes, officials and spectators, helping your event operate smoothly behind the scenes and in public areas.
Commercial Signage
High-impact graphics that give sponsors, partners and commercial spaces the visibility they need without compromising the wider event environment.
Perimeter Boards
Durable trackside and venue graphics designed for visibility, sponsor exposure and the demands of busy sporting environments.
A-Frames
Flexible, portable signage for entrances, information points, queues and temporary event messaging.
LED & Digital Displays
Dynamic displays that bring movement, changing content and high-impact visibility to entrances, concourses and event spaces.
Policy and Access Control Signage
Clear, professional signage that communicates rules, restrictions and access requirements without disrupting the look and feel of the event.
You Bring the Event. We’ll Bring the Impact.
One supplier. Full coverage from field to finish. Hollywood Monster provides the print, signage and production expertise needed to deliver athletics signage at scale.
NEWS
How the iconic QEII Centre transformed for a stunning retrospective
Frequently Asked Questions
Does athletic signage need to be weather-resistant?
For outdoor athletics events, yes. Athletic signs and field signage can be exposed to rain, wind, sunlight, temperature changes and heavy footfall, so choosing the right materials and finishing is essential.
What types of athletic signs can you produce?
We produce a wide range of athletics signage, including wayfinding, monolith pylons, zonal directionals, overhead directional placards, wall graphics, vinyl wraps, frosted window graphics, event signage, commercial signage, A-frames and LED displays.
Can you produce large-format athletic signage?
Yes. Our large-format print capability allows us to produce graphics at significant scale, including output up to 5 metres wide, depending on the application and material.
Can athletic signage be sustainable?
Yes. PVC-free materials such as UFabrik and Kavalan can be used for suitable applications, while reusable aluminium-framed systems can help reduce waste by allowing graphics to be replaced without replacing the complete structure.
Can you handle installation as well as print?
Yes. We can manage the project from design and production through to installation, giving you a single supplier for your athletics signage requirements.
Do you work with major sporting events?
Yes. Our work includes the London 2012 Olympics, the Commonwealth Games and major sporting organisations.
