Hollywood Monster, one of the UK’s leading wide-format print and signage providers, has appointed Steve Allen as Head of London Projects – reinforcing the company’s long-standing presence in the capital with a renewed focus on growth, service and local delivery.
Allen, who has been with Hollywood Monster for over 13 years, steps into the role following a successful tenure as Senior Project Delivery Manager. With a background spanning manufacturing, installation and high-level project delivery, he brings both operational depth and commercial drive to the newly created role.
“This is about focus, not first steps. We’ve worked in London for years – across retail, live events, commercial fit-out and leisure. Steve’s appointment gives us more boots on the ground and even greater strength for the clients who already trust us to deliver big-impact print and signage across the capital.”
– Simon McKenzie, Managing Director at Hollywood Monster.
Expanding Local Expertise in the Capital
Hollywood Monster operates a UK-wide service model from its Birmingham production HQ, deploying teams nationwide to deliver some of the country’s most high-profile print and signage projects. In London, the business has a proven track record with clients including ExCeL London, Westfield, EY / Williams Lea and Gravity Leisure, delivering everything from large-scale architectural signage to digitally illuminated brand environments and immersive commercial environments – the business has long played a part in shaping the city’s visual identity.
As Head of London Projects, Allen will be based locally and responsible for strengthening existing client relationships, overseeing project delivery from initial scoping to install, and identifying new opportunities for growth across sectors.
The move builds on Hollywood Monster’s long-standing track record of delivering high-impact signage solutions across London and the South East, strengthening its position as the trusted partner for brands, agencies and contractors who want to make a statement, not just a sign.
“This is about focus, not first steps. We’ve worked in London for years – across retail, live events, commercial fit-out and leisure. Steve’s appointment gives us more boots on the ground and even greater strength for the clients who already trust us to deliver big-impact print and signage across the capital.”
– Simon McKenzie, Managing Director at Hollywood Monster.
About Hollywood Monster
For over three decades, Hollywood Monster has been quietly rewriting the rulebook on what visual impact really means. Born from the coming together of two families and two businesses, our foundations were built on craft, care, and sheer determination. What started as a bold idea in Birmingham has grown into one of the UK’s most respected forces in visual communications – known for pushing boundaries, exceeding expectations, and delivering what others can’t.
Today, Hollywood Monster is trusted by some of the UK’s biggest brands, fastest-growing companies, and most ambitious creative teams. We’ve evolved far beyond being “just a printer.” Our work spans large-format print, vinyl graphics, LED and digital displays, and specialist finishes – all delivered with one unshakable promise: #MonsterImpact.
Generating #MonsterImpact
We’re committed to creating #MonsterImpact responsibly. From pioneering recyclable materials and closed-loop waste systems to constantly reducing the carbon footprint of every project, sustainability sits at the heart of everything we make.
Our solutions support brands and businesses across retail, leisure, live events, property, corporate and commercial fit-out – creating bold, high-performing signage and branded environments designed to last.
Hollywood Monster Solutions include…
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