Retail Park Signage  

Retail Park Signage Driving Traffic

 

Unlike the high street’s pedestrian flow or a shopping centre’s enclosed, controlled space, a retail park is defined by cars, speed, and sprawling layouts, making it tough for your business to stand out. You’re not just competing for foot traffic: you’re also trying to grab attention from a moving car, guide customers through a huge car park, and make sure your brand stands out.

When it comes to retail parks, your signage has to do more than look good; it has to be visible from a distance, directional, and durable enough to withstand the elements. Hollywood Monster understands this distinct landscape. We don’t just create signs; we provide strategic visual solutions that solve the unique challenges of the retail park, turning your large-format space into an unmissable destination.

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Visibility and Navigation at Scale

We create unmissable displays designed to be seen from the roadside, increasing footfall, guiding customers effortlessly, and making your brand shine.

This is strategic signage built for visibility and consistency. From impactful totem signs that guide shoppers through the retail park to fascia signs that boost brand recognition, we ensure your identity stands out. We deliver and install every sign to the highest standard, without disrupting trading.

Our solutions also support your ESG goals. We use PVC-free materials and sustainable practices, proving that your brand can make a big statement that is also environmentally responsible. This is signage that guides shoppers, elevates your brand, and converts attention into action.

Our Work
The Tech Fuelling Retail Park Signage

We deliver retail and shopping centre signage at any scale, from totem signage and shop fascias to individual shopfronts with speed, precision, and consistency.

Our solutions include retail park and retail signage, specialist print finishes that create striking visuals that stand out in a retail environment. These are Neon, metallic, and vinyl finishes that ensure your brand stands out, while durable, adaptable materials keep signage looking great in any environment.

From installation to long-term performance, our technology makes your signage bold, resilient, and impossible to ignore.

Who we work with

Big Sites. Bigger Impact.

Whether it’s hoardings that spark anticipation or wayfinding that makes navigation effortless, we design signage that solves retail park challenges and builds footfall.

The Visuals Shaping

Retail Parks

Your retail park signage has a tougher job than most. It has to win attention from a distance, guide customers in a car, and stand out in a line-up of major brands. We provide the strategic visual tools that solve these problems and turn a drive-by into a destination.

Hoarding: Grab Attention Before You Open

Every new retail space begins as a work in progress, but that doesn’t mean it should look unfinished. With the right hoarding, your “under construction” phase becomes your brand’s first chance to make an impression.

Your construction hoarding isn’t a barrier; it’s your first billboard. We transform blank panels into stunning, large-scale advertisements that generate buzz and excitement. Our high-impact hoarding graphics hide the construction while creating a clear “Coming Soon” message, turning a period of disruption into a powerful marketing opportunity that drives footfall on opening day.

Explore Hoarding

A large wall graphic on a shopping centre hoarding showing a woman in an acrobatic pose with the text "TAKE CENTRE STAGE" and "Under Offer" at the bottom.

Totem Signs: Your Brand’s Landmark

A customer is driving, and your store is just one of many in a large retail park. How do you ensure your brand is seen from a distance and identified from the very first moment?

A totem can be your brand landmark and your best friend, if it’s built to stand out. We design and install large, free-standing structures that command attention from the roadside, acting as a beacon for your brand.

Whether it’s a multi-tenant directory or a brand-specific monument, a well-placed totem sign is the ultimate way to establish your presence, increase visibility, and guide customers straight to your location.

Explore totem signage

Wayfinding: Guiding the Customer Journey

Once a customer enters the retail park, they need to navigate a complex environment of large car parks and multiple stores. Confusion and frustration can lead to them leaving before they reach your front door.

Effective Wayfinding is the key to turning a visit into a sale. We design intuitive, clear, and consistent signage that helps customers navigate effortlessly. From directional signs in the car park to clear instructions at key decision points, we remove the guesswork from their journey, ensuring they arrive at your store relaxed and ready to shop.

Explore Wayfinding

A high-angle view of a promotional stand in a shopping centre with a floor graphic that reads "Make your pledge here!", with staff in purple shirts helping customers.

Built-Up Letters: Unmissable Signage, Day or Night

Your store’s fascia is your brand’s face. In a retail park full of big, bold signs, a simple flat logo can get lost in the noise, especially after dark. You need a sign that conveys quality and stands out with depth and sophistication.

Make a statement with substance. Built-Up Letters make your brand unmissable. These letters create a powerful visual presence, and when illuminated, whether with a face-lit glow or a dramatic halo effect, they ensure your brand is unmissable, visible, and professional, 24 hours a day.

Explore Built-Up Lettering

McDonald’s

Over 15 years, we’ve transformed 1,000 McDonald’s restaurants across the UK and Northern Ireland, combining speed with precision to deliver consistently high-quality fit-outs. Using high-spec floor graphics and dreamscape wall coverings, our experienced team created long-lasting, visually striking interiors that enhance the customer experience.

This ongoing partnership demonstrates how large-scale retail refurbishments can be executed with accuracy and impact, leaving a lasting impression on thousands of visitors every day.

Retail Park Signage Built For the Future

At Hollywood Monster, sustainability is at the core of what we do. We believe in taking action, not just receiving accolades, which is why we were incredibly proud to receive the UK Graphics Awards Green Award in 2024.

In 2024 alone, we made significant strides in reducing our environmental impact:

250,000kg of waste (250 tonnes of plastic) diverted from UK landfills.

285 tonnes of CO2 emissions cut.

We’re committed to continuous improvement, proactively choosing greener materials and partnering with clients and venues like the NEC who share our future-focused approach to wide-format print. For us, sustainability isn’t just a goal; it’s integrated into every decision we make.

From LED illumination that uses 85% less energy to Kavalan PVC‑free and UFabrik PET‑based materials that are fully recyclable and eco‑friendly. We make sustainability part of everything we do, and never an afterthought.

Retail Park Signage That Attracts. Performs. And Delivers.

Book a creative consult with our expert team and let’s create retail park signage that drives traffic and engagement. From towering totem signage visible from the road, to store fascia, wayfinding, and in-store POS that enhance the customer journey, we make retail signage that puts your brand front and centre.

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