Apex House
By Brad Davies
May 18th 2017
Apex House located in Birmingham city centre offers newly refurbished, high specification air-conditioned office accommodation. Offering up to 23,454 Sq Ft over two floors complete with secure on-site parking. In addition to the high quality office refurbishment, Apex House has undergone a major investment programme. This includes new feature reception, common areas, W/C’s, shower and disabled facilities.
Hollywood Monster have worked closely with the owners, architects and contractors to deliver a range of internal and external branding signage including sets of high level elevation branding.
These high level letters were especially designed to fit with minimal framework and using existing window mullions. Approaching the building from major city centre routes the letters appear to float off the building façade.
Other elements including external way finding totems and illuminated entrance signs along with an illuminated reception sign and way finding.