Here’s the thing about large-format print: you can’t fake precision. When you’re working on a multi-panel building wrap or rolling out graphics across hundreds of retail locations, the tiniest misalignment shows up on site. That miscut edge? It becomes glaringly obvious when you’re trying to fit panels together 20 feet up a building. Which is exactly why Hollywood Monster has built their entire production process around getting it right the first time.
And at the centre of that process is something pretty special: one of only a handful of 5-metre conveyor cutters in the UK. The Hasler Magna system lets them cut, trim, and shape materials with serious consistency and speed. It’s how they make sure every project – whether it’s a single architectural piece or a massive nationwide campaign – comes out perfectly from first cut to final install.
“Precision isn’t optional in what we do,” says Mat Jephcott, Group Operations Director at Hollywood Monster. “When you’re producing graphics at this size and complexity, accuracy is the difference between a good job and a perfect one. Every cut, every edge, every panel has to align exactly – that’s what keeps our installs smooth, our waste minimal, and our clients’ brands looking their best.“
The Challenge: When Scale Meets Accuracy
As projects get bigger and more complex, keeping those edges sharp and consistent across different materials becomes genuinely difficult. When you’ve got prints stretching five metres wide or campaigns spanning thousands of panels, even the slightest drift becomes visible on-site.
This is where something like the Hasler Magna really proves its worth. With its continuous-feed design and camera-guided cutting system, Hollywood Monster can work at industrial scale without losing that precision. For clients, it means seamless joins, cleaner installations, and the confidence that everything will fit exactly right when it arrives.
The Machine: Hasler Magna 5-Metre Conveyor Cutter
Built in Spain with latest technology, the Hasler Magna is engineered for accuracy, repeatability, and endurance. Its modular, multi-tool head can handle everything from lightweight vinyl and fabric through to rigid substrates like Foamex, Reboard etc.. A conveyor belt moves materials smoothly under the tool head, keeping tension and alignment consistent throughout production.
The real magic is in the camera registration system – it tracks printed marks in real time, automatically correcting any deviations to ensure precise contour cutting. Combined with that 5-metre working width, the team can produce extra-wide graphics and continuous lengths of material with millimetre accuracy.
“What really stands out is the repeatability,” Jephcott explains. “We can run hundreds of metres of material and get the same perfect edge every single time. That reliability gives our clients total confidence – especially when they’re managing big, visible campaigns where there’s zero margin for error.”
Why It Actually Matters
For Hollywood Monster, precision isn’t just about having good equipment – it’s about protecting brands. Every project carries a visual identity that needs to be represented perfectly in scale, colour, and alignment. By combining the Hasler Magna’s cutting capability with expert calibration and a tightly integrated workflow, the team ensures that every panel aligns and every edge sits exactly where it should.
“We work with architects, contractors, retailers, and brand teams who all expect perfection,” says Jephcott. “The work we do is often the first thing people see – it’s got to be right. Precision is how we deliver that reliability, every single time.”
Beyond looking good, accuracy also cuts waste, speeds up installation, and ensures materials fit seamlessly – which saves both time and money for clients. It’s a proper example of how operational excellence translates into real commercial value.
Integration: Precision at Every Stage
The 5-metre conveyor cutter doesn’t work in isolation. It’s part of Hollywood Monster’s broader ecosystem of precision technology, integrating directly with their high-performance print platforms including swissQprint and EFI VUTEk systems. This creates a seamless production flow from file to finish.
That end-to-end control means consistency across substrates, sizes, and finishes – crucial for national rollouts and multi-site campaigns where uniformity matters. Every process, from print registration to final cut, gets monitored, measured, and quality-checked to ensure the finished product meets the highest possible standard.
“Precision isn’t a single step – it’s built into every part of our workflow,” adds Jephcott. “Print, cut, finish, package – every stage has to perform flawlessly. That’s how we deliver work that looks as good on day 100 as it does on day one.”
The People Behind the Precision
While the Hasler Magna delivers the technical performance, it’s the team that brings precision to life. Hollywood Monster’s operators are trained specialists who genuinely understand the materials they’re handling – how temperature, grain, and texture can affect a cut. Their experience keeps the machines running at peak performance and ensures results meet Hollywood Monster’s uncompromising quality standards.
“Technology gives you the capability,” says Jephcott. “But it’s people who make it consistent. Our operators know when to trust the automation and when to fine-tune manually – and that judgment comes from years of experience.“
It’s that combination of world-class technology and deep practical knowledge that allows Hollywood Monster to deliver some of the UK’s most complex signage projects – from full retail environments and arena graphics to high-impact brand activations and architectural installations.
Precision as a Mindset
Look, precision isn’t just a production target at Hollywood Monster – it’s genuinely part of the culture. You can see it in how projects are planned, how materials are handled, and how every team member approaches their work. The Hasler Magna cutter demonstrates that mindset in action: it’s proof that attention to detail, consistency, and care underpin every single job.
“Precision underpins everything we do,” Jephcott says. “It’s what protects every brand we work with, keeps projects running smoothly, and ensures every job – no matter how complex – leaves our facility looking perfect.”
The 5-metre Hasler Magna conveyor cutter is one clear example of how Hollywood Monster turns engineering precision into creative impact. By pairing state-of-the-art technology with experienced craftsmanship, the company continues to set the standard for large-format print and signage that looks flawless – from first cut to final install.
Your vision, our mission
In an industry where deadlines are tight and expectations are high, precision is the quiet factor that makes all the difference. And at Hollywood Monster, it’s built into everything they do.
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