EXCEL LONDON

Transforming ExCel London

Since February 2015, Hollywood Monster has been a trusted partner to ExCeL London, delivering large-format graphics, event branding, and marketing displays in one of the world’s most competitive exhibition environments. From high-footfall internal comms to large-scale international trade shows, our work has helped transform the visual impact of the venue and the brands it hosts.

ExCeL London needed a partner capable of delivering both large-format, high-impact graphics and small-format materials — at speed, with absolute quality, and in a fiercely competitive supplier landscape. They also required innovation in materials, particularly for sustainability, and logistical solutions that could match the pace of their event calendar.

Venue

ExCel

Location

London

Service

Large-format print | Event & exhibition graphics | Sustainable print solutions | Logistics & on-site support | Small-format print

Explore the full install!

Our decade-long partnership with ExCeL London has delivered tangible results — together we’ve achieved 90% PVC-free production, built a dedicated on-site facility for 24/7 logistics and recycling, and delivered standout branding for global names like Hewlett Packard.

As ExCeL London expands to become Europe’s largest fully integrated conference and exhibition venue, we remain at the heart of their visual storytelling.

Have a look at how we did it!

Solutions We Provided ExCel London

We introduced new materials and printing techniques to enable ExCeL London to produce giant-scale graphics alongside their smaller-format requirements.

Get in touch

Works Included

  • Delivering two large-scale shows for Hewlett Packard in partnership with their US marketing team, elevating our profile in the exhibition sector.
  • Securing a dedicated, purpose-built facility at ExCeL London with 24-hour access, streamlining deliveries, installations, and recycling operations.
  • Collaborating to achieve 90% PVC-free graphic production, testing and adopting sustainable alternatives.
  • Scaling our output as ExCeL London expanded its marketing and advertising spaces.

The Results

Hollywood Monster Icon
Over £1 million worth of graphics

delivered pre-Covid

Hollywood Monster Icon
£500,000 delivered post-Covid

(from May 2021)

Hollywood Monster Icon
90% PVC-free production

across all graphics

Hollywood Monster Icon
Dedicated on-site facility 

with 24/7 access

Hollywood Monster Icon
Continued partnership into ExCeL London’s expansion

to 125,000 sqm, Europe’s largest fully integrated conference and exhibition venue

Hollywood Monster Icon
Contribution to events for global brands

including Hewlett Packard

#MONSTERIMPACT

It’s not just our strapline, sign off or stamp; it’s our promise to every single client, partner and colleague.

We don’t think small or deliver small – we are all about maximum exposure and making a difference. We put every project on the biggest stage possible, and are confident in our delivery. #MonsterImpact

Signage that doesn’t just direct – it defines

Get in touch today to discover signage that turns heads.

NEWS

Button Icon View
Meet Dave Cowen: Thirty Years in Print and Still Asking the Right Questions
15b97b09aa675866705e97df620ad04179c6d2c39fbb78437129c735de8e2298?s=100&d=mm&r=g

Jenna Coghlan

Meet Dave Cowen: Thirty Years in Print and Still Asking the Right Questions
Button Icon View
Skyline to Stage: The Ultimate Guide to Outdoor Festival Signage & Concert Branding
15b97b09aa675866705e97df620ad04179c6d2c39fbb78437129c735de8e2298?s=100&d=mm&r=g

Jenna Coghlan

Skyline to Stage: The Ultimate Guide to Outdoor Festival Signage & Concert Branding
Button Icon View
Hollywood Monster Strengthens Commercial Team with Industry Veteran Dave Cowen
15b97b09aa675866705e97df620ad04179c6d2c39fbb78437129c735de8e2298?s=100&d=mm&r=g

Jenna Coghlan

Hollywood Monster Strengthens Commercial Team with Industry Veteran Dave Cowen