How Hollywood Monster Brought beMatrix Innovation Day to Life with Neon-Soaked Brilliance!

Neon Soaked Brilliance!

When you’ve worked in partnership with a brand like beMatrix for over 2 years,  it’s more than a supply relationship – it’s a collaboration powered by deep technical knowledge, creative ambition, and mutual respect. That’s why when Innovation Day rolled around – the flagship event in the beMatrix calendar – we didn’t just show up. We showed what great print can do.

The Mission: Big Ideas. Bigger Impact.

beMatrix Innovation Day isn’t your average industry meetup. It’s where the boundaries of modular design are pushed, where fresh thinking is celebrated, and where print has to work harder than ever to make a mark.

We were asked – as one of only a handful of global beMatrix print partners – to handle every square metre of print across the entire event. That’s over 1,000 square metres of fabric graphics, designed and produced to perfection using tension fabric systems and backlit lightboxes.

No pressure then.

This wasn’t just about filling frames. It was about creating theatre. Energy. Movement. And above all, impact.

Get NEON NOW!

Behind the Print: Speed, Scale and Serious Tech

The entire event was built using the beMatrix modular system, and every graphic we delivered was produced specifically for tension fabric frames – from wall-to-wall installations to glowing product showcases.

We printed everything on high-performance material supplied by the legends at  UFabrik – whose innovation and consistency play a massive role in our ability to print at this level. Big thanks to their team for always delivering the goods.

On site, our very own Mat Jephcott, Jo Worton, and Faye Ganderton were there to oversee install and connect with industry peers. They didn’t just represent the Monster – they helped cement why this partnership works: because we know the product inside out, and we bring serious energy to every brief.

Let’s Talk Neon Printing

And now to the part that everyone was talking about: neon printing.

Neon wasn’t just a visual flourish – it was a conversation starter. A head-turner. A reason to stop, take a photo, and say “Wow, who did this?

Our high-impact neon prints weren’t just bright – they were precise. We used advanced fluorescent ink techniques to create bold colourways that absolutely exploded under lightbox conditions. From glowing entry visuals to immersive walls and stand features, the neon work delivered real atmosphere and serious engagement.

We had comments flying all day:

“That neon wall is unreal.”
“We need that for our next show.”
“Best graphics I’ve seen at any event this year.”

Job done.

A Closer Look: The Power of Tension Fabric Systems

Every graphic we produced was created for tension fabric systems – a format we know like the back of our hand. beMatrix’s modular design demands pinpoint precision and clean, confident finish lines. There is no room for error.

Tension fabric delivers:

  • Crisp visuals with no sag or shadow
  • Seamless integration into modular systems
  • Lightweight yet robust structures for fast install
  • Perfect backlighting opportunities

With backlit boxes, light tension frames, and immersive set builds, we maximised every opportunity to show just how good this system can look when supported by world-class print.

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Behind the Scenes: On the Ground with the Team

Being at Innovation Day wasn’t just about what we printed – it was about who was there.

Mat Jephcott, Jo Worton, and Faye Ganderton were all on the ground, supporting install, liaising with event teams, and spending time with the people we printed for. It meant live feedback, real conversations, and plenty of insights into what matters most to our partners.

From material queries to modular quirks, having seasoned team members present made a huge difference. They didn’t just solve problems – they anticipated them. It’s what happens when you know the system, the pressure, and the pace.

We’ve been working with beMatrix for over 2 years – and that shows in everything from our prep workflows to our install accuracy.

We understand:

  • The nuances of the frame system
  • How to create artwork that fits perfectly (first time)
  • What substrates respond best under pressure
  • How to deliver speed without compromising finish

That’s why we’re proud to be more than a supplier. We’re a trusted partner who understands their goals, shares their vision, and can deliver under pressure. Plus as the official print partner to the NEC group too we know a thing, or a few million things about making print stand out at events!

What’s Next? Print Trends We’re Watching

We don’t just deliver today’s print. We plan for tomorrow’s.

Here’s what we’re watching across the events and exhibition space:

  • Neon printing will only grow in demand – especially for brands wanting social-first visibility
  • Tension fabric systems are now the standard for high-spec builds – fast, flexible, flawless
  • Sustainable substrates and reusability will become key differentiators
  • Rapid response production is no longer optional – it’s the baseline

Innovation Day was the perfect opportunity to not only show what we do now, but signal where we’re headed next.

This wasn’t just a showcase of print. It was a masterclass in collaboration, planning, and performance under pressure.

  • beMatrix brought the platform
  • UFabrik brought the premium material
  • Hollywood Monster brought the vision, the tech, and the team to make it sing

From ultra-clean installation to pixel-perfect colour, this was a live example of what’s possible when scale, speed, and standout creativity collide. And when it comes to beMatrix print capability, we don’t just talk the talk – we deliver, live, in front of hundreds of event professionals.

Thinking About Your Next Event?

If you saw us at Innovation Day, you’ve already seen what we can do with tension fabric graphics, lightbox systems, and neon printing at scale. If you didn’t, no worries – we’d love to show you what’s possible.

Whether it’s 10 square metres or 100,000, the question isn’t can it be done?
It’s how big do you want to go?

Ready to light up your next event?
Drop us a message. We’ll bring the neon.

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